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Hello, New World

 

This is the year when we in Asia Pacific took flight again, after two years of staying home. Finally, we could get back on the road and visit our families, friends and business associates and, in tandem with our customers, we learnt to travel again – to say hello, world.

 

We rediscovered the old and familiar and saw them with new eyes. We sought out the new because we were hungry for fresh and interesting and curious to find out how much the world had changed.

 

Within our industry, much also changed. The past two years have been catastrophic for travel, yet at the same time, strangely liberating. Never has there been so much innovation and investments in technology as travel companies, big and small, took the time to fix what’s wrong and double down on what’s right.

 

Old thinking along with rule books were thrown out and travel businesses reimagined their future. Out of the wreckage has emerged incredible stories of renewal and innovation, particularly in Asia Pacific.

 

As the slowest to recover in terms of international travel, travel companies in the region were hard hit, yet proved creative, agile and resilient to arise and face a new dawn, and say “Hello, New World”.

ABOUT WiT

WIT is a community for anyone passionate about travel technology, distribution and marketing. This basically means if you love travel, and if you are a bit of a technology freak in terms of wanting to understand how technology is changing travel and travellers, you are one of us.

 

We provide news through our website and social platforms, and run events that are strong in content and different in style and delivery. We launched our first event in 2005 and have been spreading learning through events in Singapore and Asia, including Malaysia, Seoul and Tokyo, and the Middle East and Africa. As part of the Phocuswright family, and Northstar Travel Group, we also have taken our events to Europe and the US.

 

Our purpose is to take your mind to new places so that together, we can accelerate travel innovation to delight travellers and support local communities.

 

WiT is a wholly-owned subsidiary of Northstar Travel Group, the leading B2B information and marketing solutions company serving all segments of the travel industry including leisure/retail, corporate/business travel, business and sports, meetings, incentives and travel technology.

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