The Next 20 – Leap, Build, Belong

There are places in the world where the future is debated, like in Singapore, where we kicked off “The Next 20”. Then there are places where the future is being built, as we write this.

Africa, where we begin our “Next 20” roadshow, is the latter.

At a moment when the global travel industry is searching for renewal – new travellers, new models, new energy – Africa stands not at the margins of the story, but at the edge of its next chapter.

Young, mobile, digital-first and entrepreneurial, this is a continent where demographics are not a challenge but a powerful source of momentum. Where infrastructure is still being shaped, and therefore free to leap beyond legacy systems. Where innovation is driven not by convenience alone, but by necessity, resilience and imagination.

And that is why WiT Africa matters now.

Because the next 20 years of travel will not be defined only by the markets that led the last 20. They will be shaped by new builders, new journeys, and new centres of gravity.

Welcome to WiT Africa. Welcome to The Next 20.

WiT Africa 2025

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ABOUT WiT AFRICA

WiT Africa was first launched as a virtual edition in 2021 to form a bridge between Africa and Asia, to share lessons and best practices across regions.

In 2024, WiT Africa was launched as a physical event, in partnership with Innovation City and Travelstart, to further strengthen that bridge between Africa, Asia and the rest of the world to unearth and share the latest innovations and trends happening in travel technology, distribution and marketing.

With Africa soon be the world’s biggest population at 1.72 billion by 2023 – and even more significant, 477 million of those will be young people, between 15 and 35 – it will without doubt rise to be a significant force shaping online travel.

WiT Africa, to be held at Innovation City in the beautiful city of Cape Town, will feature the who’s who of Africa’s travel tech industry leaders as well as top travel minds from Asia and beyond.

ABOUT INNOVATION CITY CAPE TOWN

Innovation City is an invitation-only community of digital start-ups, scale-ups, corporates, entrepreneurs, world changers and innovators. It is a world-class network that helps accelerate digital innovation in Cape Town through fostering co-creation. Through partnership with Epicenter Stockholm and its 500+ membership companies, Innovation City can help fast track Cape Town’s digital ambitions. Find out more

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WiT AFRICA

Apr 9, 2026

Innovation City Cape Town

ZAR 2,873

Terms and Conditions apply to all registrations.

Tickets are transacted in ZAR (South African Rand). Prices converted to USD are estimates, and are subject to fluctuations in foreign currency exchange rates.

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2026 SPONSORS & PARTNERS

WiT AFRICA IS CO-HOSTED BY

ABOUT WiT

WiT is Asia’s leading digital travel media and events platform with content focused around how technology is changing travel and consumer behavior in the world’s fastest growing market. It is a fully-integrated, multi-platform content provider for Asia’s travel distribution, marketing and technology sector. It operates a daily news website, weekly e-newsletter as well as hosting several events around the world, with content that sits at the intersection of travel, technology and Asia.

Audience demographics include C-level travel industry professionals across the travel technology ecosystem which includes (online) travel agencies, hospitality, air, tours & activities, tour operators, search and content providers, destination marketing organisations, technology solutions providers and investors.

WiT is a wholly-owned subsidiary of Northstar Travel Group, the leading B-to-B information and marketing solutions company serving all segments of the travel industry including leisure/retail, corporate/business travel, business and sports meetings, incentives, and travel technology.

About Northstar Travel Group

Northstar Travel Group is the leading B-to-B media company providing information and marketing solutions for the global travel industry. The company owns 14 media brands connecting 1.4m industry professionals through a comprehensive portfolio of digital, social, print and more than 100 events in 13 countries. Northstar Travel Group is owned by EagleTree Capital. Northstar Travel Group is based in Rutherford, NJ, and more information is available at northstarktravelgroup.com.